Client Testimonials
DATATRAC FACT: Datatrac serves over 10,000 of all US financial institutions with assets greater than 50 million.
Testimonial Topics
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Confident & Competitive Pricing/ALM Decisions
"Datatrac has proven to be a great asset to our institution on keeping up on daily rates from our competitors. They offer a quality product with the fast and easy web access to the data we need. It is very important for financial institutions today to have this pricing information for their ALM strategies on current rates."
Douglas R. Borchardt, Executive Vice President & CFO
Assets: $141 million (Brenham, TX)

"Prior to using Datatrac, we had to rely on branch managers to obtain competitive information. The results were still not complete nor accurate most of the time. As a result, decisions regarding rate setting were second-guessed. Since Datatrac has a large database and a consistent process, we now have a higher confidence of data that serves as the basis for our pricing decisions."
Larry Hoffman,CFO
Assets: $935 million (St. Louis, MO)

"We have been using Datatrac for several years now. We receive reports via the Internet [that] provide us with critical details when we are establishing our deposit and loan rates."
Robert G. Eichel, VP Operations
Assets: $300 million (Oshkosh, WI)

"Datatrac is a very important tool to use in our pricing strategy."
Russell S. Pemberton, SVP Sales & Marketing
Assets: $70 million (St.Louis, MO)

"Datatrac helps us ascertain what the competitive marketplace pricing is. Pricing models are wonderful tools, but they need to be able to tie into the reality of the marketplace."
J. K. Phalen, Mortgage Supervisor
Assets: $367 Million (Montpelier, VT)
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Strengthening Competitiveness
"Datatrac gives us the edge we need to stay competitive. The Datatrac system eliminates the need to call competitors to check rates."
Vicki Smith, SVP/Marketing
Assets: $385 million (Houlton, ME)

"The reports that we get from Datatrac have provided the bank with the information we need to compete effectively in our marketplace."
Stephen Witcher, Vice President/Cashier
Assets: $113 million (Canon City, CO)
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Accuracy, Timeliness & Reliability
"THANK YOU! Our decision [to work with Datatrac] is a well founded one. I can now concentrate on more of my job duties and know that the report will be delivered to me personally without delays which I had prior with my own internal staff trying to gather the survey information. My highest appreciation to you!"
Dean Clark, Lending Manager
Assets: $1.7 billion (Tampa, FL)

"I have been using Datatrac for several years and have found this service to be a timely and accurate source of market information. It is an important tool that we use in determining our deposit pricing strategy."
Loren Clark, Vice President
Assets: $2 billion (Elk Grove Village, IL)

"The daily rates alerts allow for immediate notification of changes our competitors make to loan and savings rates. This is helpful for our pricing and ALM strategies."
Dan Sheetinger, VP-Financial Services
Assets: $62 million (Arvada, CO)

"We have found that their information is accurate and current."
Martin Schifferdecker, Chairman
Assets: $150 million (Girard, KS)

"Timely, accurate and very necessary in today's economy. I would recommend [Datatrac] as a trusted source."
James Hofeling, President/CEO
Assets: $189 Million (Sandy, UT)

"Timely, accurate, and useful"
Renzo Lucioni, CFO/EVP
Asset Size: $227 million (Bainbridge Island, WA)
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Overall Value
"Every year we evaluate the value…and every year we find it a very important component of our decision making process. I do not hesitate to recommend Datatrac."
Lisa Dykhoff, President
Assets: $47 Million (Hagerstown, IN)

"Datatrac offers more for our money. We look forward to a long relationship."
William Smith, Senior Vice President
Assets: $136 million (Phillipsburg, KS)
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Overall Service
"My experience with their customer service beat my expectations."
William Smith, Senior Vice President
Assets: $297 million (St. Johnsbury, VT)

"Very necessary in today's economy. I would recommend Datatrac as a trusted source."
Laura Hancock, SVP/ Asset- Liability Manager
Assets: $687 million (Valdosta, GA)

"The customer service at Datatrac has been prompt and responsive to inquiries."
Mary Garza, Director of Marketing
Assets: $244 million (Allentown, PA)

"We have found the Datatrac service to be efficient and beneficial, especially in regards to the creation of an accurate, easily read report for multiple rate regions."
Derek Caswell, AVP Marketing
Assets: $9 billion (Brentwood, TN)
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Save Time & Money
"I cannot express enough what a terrific service Datatrac provides and how much time it saved us. I dont know how I ever got along without it!"
Larry Tucker, SVP/CFO
Assets: $71 million (Bradenton, FL)

"Great results. Datatrac gives us the edge we need to stay competitive. The Datatrac system eliminates the need to call competitors to check rates, which was a very time-consuming project."
Davida Barker, Asst. Manager
Assets: $22 Million (Jackson, TN)

"It is a real time saver to have competitor rates provided to us in lieu of making numerous phone calls. This allows us to respond quickly to market conditions."
Kenneth E. Unger, VP-Consumer Lending
Assets: $362 Million (Moline, IL)

"It is important to our institution to have Datatrac track our competitors' interest rates rather than using our own personnel's time. The daily email Rate Alerts we receive allow for immediate notification of changes to our competitors' deposit rates. This function is very helpful for our pricing and ALM strategies."
Bill Talley, EVP/CFO
Assets: $2 billion (Frederick, MD)

"We have been using Datatrac for several years now. We receive reports via fax and via email, which provides us with accurate information and the critical details necessary when establishing our deposit rates. This has been more cost effective for us than our former practice of having an employee telephone the various institutions asking for rates."
Steve Shoen, President
Assets: $50 million (Sidney, MI)
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New Client Experience
"We are a new client of Datatrac recently converting from an alternate service. We have found Datatrac's presentation efficient and assists in isolating our position against our competitors at a less cost than we were previously paying. Information is readily available from the website and we find the real time updates beneficial. Datatrac's support staff was very helpful in assisting during initial setup."
Don Johnson, SVP
Assets: $160 million (Gillette, WY)

"We switched to Datatrac this year for more timely and accurate information at a better price. It's much more user friendly and a ready aid to our ALM process. It is important to our institution to have Datatrac tracking our competitors' interest rates. The daily rates allow for immediate notification of changes our competitors make to loan and savings rates. This is helpful for our pricing and ALM strategies."
Jeff Gegen, Senior VP
Assets: $298 million (Aberdeen, WA)

"I switched to Datatrac this year for timely and accurate information at a better price. Much more user friendly and a real aid to our ALM process, due to the confidence they have built in me."
Gary Schinske, President/CEO
Assets: $89 million (Big Rapids, MI)